Discoveries

The proof of the pudding is on paper

Snake Oil

Snake oil may be off New Zealand shelves in future, thanks to new regulations. Manufacturers in both NZ and Oz will have to prove all their claims in advance of claiming them in future – and not just retract them if they can’t prove them, as in the past.

Good idea?

Probably. Evidence-based claims must be good, right?

On the whole anyway.

I worry for small companies, such as health food start-ups, getting edged out by the greater wherewithal of big producers because of this extra requirement.

What do you think – is this the best way forward for the industry?

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s